[fontspecial][/fontspecial] At MaxMedia we design and build immersive and often interactive experiences for the physical environment. This includes retail environments and where people gather in public spaces. With an emphasis on storytelling, we evaluate the brand promise and how to activate it in a way that delights people and heightens their senses. More importantly we consider how to engage and surprise customers, visitors and guests to inspire return visits.
Our work at the AT&T Flagship Store in San Francisco is one example. We delivered on this client’s request for “a spectacular entertainment experience”. A 48’ x 5’ curved display plays a dynamic and super colorful series of animations that tell the stories of Connected Life, Entertainment, and Arts and Culture, all customized for a San Francisco audience. This piece of daring led to the DailyDOOH award for the “Best Overall Retail or Mall Experience”.
We invite you stop by and see it if you are in the city. Why? People expect much more today than an average experience. They expect to be wowed and bowled over in an environment full of pathos and knowledge of the human heart and mind. This store exceeds these expectations. Is it asking too much to reach these heights in every retail environment? We don’t think so, and we experiment with new concepts every day to continue on this path.