[fontspecial]Part Showroom, Part Skunkworks[/fontspecial]
Our Retail Lab provides visitors a chance to experience new digital technologies applied within a retail context.
Its simulated store environs serve as the backdrop for our ongoing experiments helping retailers create emotionally-charged retail experiences at scale.
Can this help make shopping easier? Can it be more engaging? Can it solicit an emotional response? Is it rewarding? These are questions we raise as new tech is installed, programmed, tested, and reconfigured.
We build rapidly and revise constantly. We are agnostic and consider all shiny objects equally--our technology partners range from tiny startups to global corporations.
This hands-on space allows us to dream big, execute realistically, and explore the mercurial space at the forefront of retail.